It is from the old sod. It is called Haggis.
That recipe works for sheep or beef.
Marketing Haggis the USA and out of Scotland has been one heartbreak failure after another as the list below shows us:
http://www.icw-net.com/howto/funstuff/haggis.htm
The Top 20 Failed Haggis Marketing Ploys --
Freeze-dried Haggis, the official haggis of NASA
Haggis On a Stick
Kentucky Fried Haggis, in extra-crispy or the Colonel Original secret recipe
Stove-Slop Haggis, instead of potatoes
Baaaaaa-B-Q, with peat &'s mesquite flavoring
Mountain Ewe, totally refreshing carbonated haggis beverage. Do the Ewe!
Cup o' Guts Instant Haggis
Entrail Mix: Natural Snack
Mix &'s Eat Cream of Sheep
Wool-Whip Non-dairy dessert topping
H.L.T.
Moo Goo Gai Viscera
Haggis Joy and Mounds: Sometimes you feel like a gut. Sometimes you don't....
Bleaties Cereal, breakfast of Champions
Shish ke Baaaaaaaab
Ram-Burger Helper
Chockful o' Guts Haggis Coffee: Gut to the last drop!
Pedialights: Haggis for the wee bairn
Two all-sheep haggis, special sauce, lettuce, cheese......
Haggis Dazs: Premium Haggis Ice Cream