Microsoft touts Windows Vista as money maker and job creator
As part of the Vista hype machine, Microsoft has sent out several press releases detailing estimates of new revenue generation from major IT markets. Microsoft commissioned the IDC to complete research study to find out Vista’s effects on the IT industry within the first year of the new operating system’s shipment.
These studies look at the economic impact of Windows Vista at the U.S. state level for California, Massachusetts, New York, New Jersey, Washington, D.C., and Florida (all files in PDF).
As a quick summary of the above studies, Windows Vista in 2007 is expected to:
Microsoft partners – companies that sell hardware, write software, provide IT services or serve as IT distribution channels – will also feel the impact of Windows Vista because it will drive substantial revenue and growth for Microsoft-centric companies.
The study also forecasts that each dollar of Windows Vista-related revenue earned by Microsoft in 2007 will generate between $18-20 in revenue for the ecosystem beyond the software giant.
Microsoft's ecosystem is making a sizable investment to prepare for and roll out Windows Vista worldwide, according to the IDC study. Between now and the end of 2007, IDC expects Microsoft partners to invest billions of dollars in Windows Vista-related products and services.
Windows Vista, together with the 2007 Microsoft Office system, was made available on November 30, 2006 to Volume Licensing customers and is broadly available to all consumers today.