Remember Brian Bosworth, the expensive football player that never amounted to anything? During an away game, lots of people were wearing some sort of "I hate Bosworth" t-shirt. Apparently they were on sale anywhere the Seahawks played.
The roumor was that he owned the company that produced them.
Roumor = rumor, I mean roomer, I mean rumour, I mean "the talk"
Difference is, football fans love football games and will go to a game to rip on a player. Country Music fans are decidedly conservative and will not buy their records or go to their shows and they are nowhere near crossover. There is no other place they can turn. They have cut themselves off with no other audience. Complete morons.