To: Rennes Templar
The book was called "the hidden persuaders" and was old when I was in high school, a long while ago.
29 posted on
10/30/2006 7:07:05 PM PST by
going hot
(Happiness is a momma deuce)
To: going hot
or maybe it was junior college, can't remember anymore :-)
30 posted on
10/30/2006 7:08:54 PM PST by
going hot
(Happiness is a momma deuce)
To: going hot
There are now dozens of books exposing advertising gimmicks. It's not spoken about in/on media which rely upon advertising, so one must seek out the publications.
31 posted on
10/30/2006 7:11:01 PM PST by
bannie
FreeRepublic.com is powered by software copyright 2000-2008 John Robinson