All dogs have "things". Mine (I have to start saying "my oldest") absolutely hates all the labels on stuffed toys and will chew them off flush with the body. I usually beat her to it and trim them. She also hates hard plastic parts (eyes, beaks, etc.) on stuffed toys and will chew them off too. Thankfully she doesn't eat the bits, she spits them out.
learned to trim labels with Max pretty fast. He went through hundreds of dollars worth of toys and dog beds -- some itemslasting only minutes -- whether the labels were trimmed, or not. Then one day, he just stopped!
I just found a bag of toys that I had prchased "ahead" and stored for later. I don't know how long I've had it. I gave him a toy -- a copy of an old favorite -- and you'd have thought he was a puppy again. But, he didn't try to chew it up.
He has 3 others just like it that are chewed down to the nub, and he still plays with those too. They are a tough rubber ring surrounded by a really tough rope with a loop handle that you can use to throw the ring. His old ones have the rope chewed all the way off, but they are the most fun with the rope still attached. I don't think they make them any more, so finding a brand new one hidden in the back of a drawer wasa real treat for him.