I've been wondering how advertisers were going to defeat Tivo.
I don't own a dvr/tivo, but I'm sure many here do. I relegate my viewing predominantly to news and sports programming so I really have no need for the device. If there is something I want to record on DISC, PBS, NG, Hist Ch, OLN, or Lifetime(j/k!), I use my dvd recorder and either endure the commercials or fast forward... I knew one day that one of the key advantages of the DVR would be compromised.