[SunkenCiv]

I sure don't relish the prospects of dying over some rat parts and hot pink fat.

[Fred Nerks]

"...If sodium nitrite is so dangerous, why do food producers continue using it? The chemical is added primarily as a color fixer that turns meats a reddish, fresh-looking color that appeals to consumers. Packaged meats like hot dogs would normally appear a putrid gray, but with enough sodium nitrite added, the meats can seem visually fresh even if they've been on the shelves for months..."

http://www.newstarget.com/007133.html

And then you eat it and the sodium nitrate 'pickles' your digestive system - no thanks!