Speedofart! lol
Even General Motors is subject to mistakes like this. In the 70's they could not figure out why an American favorite like the Chevy Nova was not selling South of the border.
Then one person told them that "Nova" was Spanish for "It does not go."
It's an urban legend.
The chevy Nova sold fine there. The word "Nova" implied newness to them just the way it does to us.