That might suggest that fair skin is a better adaptation in those climates than dark.
Then how come there are no blonde Siberians, Eskimos, Aleuts or Inuits?
Why just in Europe?
We already answered that earlier. It's the skin, not just the hair. You can be extremely light-skinned and still tan, and still have dark hair and brown, green or gray eyes, or any combination thereof, or, have gray eyes and dark skin.