Yeah, I was surprised all the guys on ESPN actually said the officiating definitely affected the outcome. I didn't think they'd go that far and I'm not totally convinced that's really the case, but nevertheless they sure did bash the officiating.
There was an article from a Miami newspaper that said the same thing. Sports talk radio agreed this morning, but as the day progressed, it sounds as though they were given the word to not bash the officials, because they unexplainedly changed their opinion.
I found the constant profiles of the Steeler team members to be completely offensive and indicative of the prejudice against Seattle. If you read the USA Today article, profiling the two teams, you get an idea of what they were thinking, that Seattle isn't a real "football" kind of city and didn't deserve to win. Kind of like, Clinton Powell isn't a real Black, Gonzalez isn't a real Hispanic. The article claimed that while Seattlites drink lattes, Pittsburgh fans drink Iron City.
Why not? By creating a fake "controversy", they get people to watch their shows. The longer they can milk this, from their standpoint, the better.