You have missed the whole point of the obsession. We are laughing and watching unfold the total stupidity of Hollywood.....in a year with terrible box office and after a year where Hollywood thumbed its collective nose at Americans through its anti-American, anti-war, anti-Republican, and anti-Christian attacks whether through individuals voicing it or through their preaching movies. They are telling us that this movie is in the lead for the Oscar. This pro-gay tripe is worthy of an Oscar but of course a movie like "The Passion of Christ" was not Oscar worthy.
Daily now we are seeing articles trying to figure out why they are loosing so much of their audience and they are coming up with every answer in the book but the true one that is staring them in the face.
We are just enjoying the show, and it is a hoot!
Hollywood may well be stupid, but not in this case. The movie has already made over 15 million (more than its production costs) while still in limited release, and before it's released overseas. This movie will make money, perhaps a lot, and seems likely to win some major awards.
How is that stupid?
Hollywood isn't losing money on the small, independent films like this one. Their costs are negligible compared to one King Kong.
And I really don't understand trying to turn this into a competition with The Passion.