[colorcountry]

I've been wondering about the effects of a successful marketing campaign. Since this commercial made the top 45 comments three times. I'm just wondering:

1. How many can name the insurance company in the commercial?

2. How many have purchased insurance because of the commercial?

3. How much money did you save? (if any)

[digger48]

1. Geiko?
2. no
3. none, happy where I'm at.

[kinsman redeemer]

1. Government Employees Insurance Company (GEICO)
2. Had 'em a long, long time ago. Waaaaay before this campaign.
3. "Where's the Beef?"

[kinsman redeemer]

BTW - I think the GEICO campaign is successful because :
1) There's a real variety of different ads with the same theme.
2) They caught me a couple of times - On the first (and - I admit - the second) occasion, I did not expect the oriental couple (a father and daughter) commercial to be part of the campaign. There are other examples that caught me unaware.