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Another link to identify just how Zogby's name came to stand for this technique:

ZOGBY's DELUSIONS
http://freerepublic.com/focus/news/1270705/posts?

Polling firm Zogby International accurately predicted President Bush's Ohio victory, as well as the defeat of Senate Minority Leader Tom Daschle in South Dakota, and accurately forecast the outcome of every Senate race in our final battleground poll, conducted October 29 through November 1, 2004. The margin of error was +/- 4.1 percentage points.

PRESIDENTIAL VOTE -2004

STATE BUSH KERRY

CO-Actual 53% 46% CO-Zogby 49% 47%

FL-Actual 52% 47% FL-Zogby 48% 48%

IA-Actual 50% 49% IA-Zogby 45% 50%

MI-Actual 48% 51% MI-Zogby 46% 52%

MN-Actual 48% 51% MN-Zogby 45% 51%

NV-Actual 51% 48% NV-Zogby 50% 45%

NM-Actual 50% 49% NM-Zogby 48% 51%

OH-Actual 51% 49% OH-Zogby 49% 43%

PA-Actual 49% 51% PA-Zogby 46% 50%

WI-Actual 49% 50% WI-Zogby 45% 51%

** Zogby FINAL Oct. 29-Nov. 1, MOE +/- 4.1

SENATE RACES

DASCHLE THUNE SD-Actual 49% 51% SD-Zogby 46% 48% Oct 25-26 MOE +/- 3.5

SALAZAR COORS CO-Actual 51% 47% CO-Zogby 52% 44% Oct 29-Nov 1 MOE +/- 4.1

MARTINEZ CASTOR FL-Actual 50% 48% FL-Zogby 48% 43% Oct 29-Nov 1 MOE +/- 4.1

GRASSLEY SMALL IA-Actual 70% 28% IA-Zogby 69% 20% Oct 29-Nov 1 MOE +/- 4.1

REID ZISER NV-Actual 61% 35% NV-Zogby 57% 34% Oct 29-Nov 1 MOE +/- 4.1

VOINOVICH FINGERHUT OH-Actual 64% 36% OH-Zogby 56% 32% Oct 29-Nov 1 MOE +/- 4.1

SPECTER HOEFFEL PA-Actual 53% 42% PA-Zogby 53% 32% Oct 29-Nov 1 MOE +/- 4.1

FEINGOLD MICHELS WI-Actual 56% 44% WI-Zogby 58% 38% Oct 29-Nov 1 MOE +/- 4.1

He claims that he called it right. Uhm...Didn't he predict Kerry to win more than 300 votes? In what universe is he? His defense of his predictions shows that he knows he is f-----.