It was really about genderism, removing masculinity or femininity from Spanish (latino or latina).
I disagree.
I think they were more worried that “Latino” was becoming more popular than “Hispanic” and they didn’t want people getting confused or having to know what sex is the subject, or for the subject people to be offended that they didn’t get the right sex designation.
These commie libs really do tie themselves in knots worrying about whether words can hurt peoples’ widdle feewings.