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To: jfd1776
Let me give you a real life example of "DON'T TICK OFF YOUR CUSTOMER BASE".

Back when my husband worked for Sears Home Improvement he had a customer who wanted triple glaze windows in his manufactured home. Sears turned down the sale because the customer's credit rating was not high enough. A legitimate objection only if the customer was trying to have Sears finance the sale. He was not, the customer had already obtained the money from his bank for the windows.

Didn't matter. Sears did not want the sale.

Who turns down a cash sale because the customer was not tony enough for them?

Sears.

Not an isolated incident.

36 posted on 04/20/2018 11:41:40 PM PDT by Harmless Teddy Bear ( Bunnies, bunnies, it must be bunnies!! Or maybe midgets....)
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To: Harmless Teddy Bear

Sears used to make my dad so mad he couldn’t see straight because of their antics. Years ago if you bought an appliance or let’s say a mower at Sears you were at their mercy for parts. Those type of policies and what you stated were what brought about their collapse. It began two generations ago in thew 1960’s as loyal customers got soured on bad deals. The company became wrapped around selling after purchase services and having goods built dependent upon them as I stated examples of. People got mad after a couple of big ticket items and went to K-Mart and later Walmart. Sears destroyed their own business. The remaining customers who were loyal too and loved the idea of being dependent upon them and at their mercy became fewer and fewer.


38 posted on 04/20/2018 11:57:15 PM PDT by cva66snipe
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