Avoid exclamation points? (picture #16) I don't think so! And the use of inclusive feminine pronouns (as in picture 10) always grates me the wrong way.
Thanks for your comments.
I think you’re correct about exclamation points. This is old advice. For the web especially, sprinkling some exclamation points around — if not done too much — is effective.
On the use of feminine pronouns, I do this occasionally and no one has complained. I would be curious to hear what others think about that.
I actually prefer to alternate “he” or “she” as opposed to using “they” when it’s a single person.
Cheers.