I’m in Macomb Co.
Every time I see cigarette butt tossed out the window in front of me - I chuckle to myself “pure Michigan”.
When another kid takes a bullet because their uncle told a passing car to slow down - I shake my head in disgust “pure Michigan”.
Bell’s Two Hearted Ale though, that is “Pure Michigan”.
When government undertakes private-sector functions like buying advertising time, they throw taxpayer money around like waste paper, and typically route the business to firms and people owned by cronies.
The headline misspells the word “Poor”.
As an out-of-stater who sees those ads, I can say they are visually appealing and show some nice attractions I might like to visit. But my state and lots of others do the same so differentiation is a tough nut and everybody is trying to get a larger slice of the same size pie. The pie really hasn’t and can’t grow without real economic growth for the overall country. Nobody wants to really understand or admit that unpleasant truth.
This sounds like the same return on taxpayer funded sports stadiums but I digress.
I love the ads. They make me feel good about my home state. I frequently vacation in mi but I would have even without the ads.
The Texas Tourist Bureau spent an untold amount of taxpayer money to bring “Top Chef”, a cooking show on the Bravo channel, to the state for a season. Total waste of money. Down the drain. Out the window. To the curb in the trash.
They should have hired Ted Nugent to showcase Michigan hunting, except he's left for Texas.
These promotions are aired in Wisconsin, I swear it was Robert Redford doing the narration.
I would LOVE to tour Detroit......In an armored Brinks truck that is....
THE GOVERNMENT COFFERS ARE A SLUSH FUND FOR LIBERALS!
The government does not ‘help’ anyone but itself.
DISMANTLE M.E.D.C.
Beautiful ads that did a lot to put some pride back into us here.
But a sad waste of money.
When I lived there the official slogan was “Say Yes to Michigan!” Was that one any more effective?
It is a beautiful state. I would encourage everyone to visit at least once.
They have been running those ads in Colorado for years. Trying to get Coloradans to vacation in Michigan? Seriously?
“Useless” is a subjective term. How many lilly whites are employed spending this $295 million dollars? It doesn’t seem useless to me if that money is the difference between some children of the ruling class going to an Ivy league school rather than a state university with all the middle class students.
-98% ROI? Gosh, who could say no to that deal?