If their goal was to spread the information as widely as possible, why charge for the book?
They couldn’t get it on Amazon without charging for it.
What they really wanted was for the media to simply report this stuff, but they wouldn’t. Probably had something to do with the fact that Andrew Breitbart dropped dead less than 5 hours after telling Arpaio his evidence was good, and Rush Limbaugh got what was treated as a bomb threat because it referred to 2 famous assassinations - all on the same day as Arpaio’s first presser...