Yeah, that’s what I thought, too - the whole victory with CFA Appreciation Day seems null and void now that Dan Cathy has talked “diversity and sensitivity” to the LGBTs.
The big problem is that while we may be able to get popular support on our side (lots of people eating at Chick Fil A, for example), the gays get the institutional support.
The fast food places certainly need regular daily business at malls and free standing stores, but they also rely on contracts for event catering, food supply at colleges and other institutions, etc. The gays can’t motivate popular pressure against a business where someone takes a stand they don’t like, but they have the institutional support all lined up behind them as soon as they snap their fingers.
More likely something like "God loves you, we don't hate you. Repent and sin no more."