Their initial response appears to be a doubling-and-tripling down of gay themed propaganda on primetime network TV.
Yep. Did you read about the backlash against the NBC affiliate in Salt Lake City when they refused to air the perverted new program they call "The New Normal"?
Then cancel your cable/satellite subscription. And tell them why.
This is war. We need to act like it is and be willing to do without our shallow entertainment. Otherwise, we are subsidizing this propaganda.