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How Branding Sold America on Obama
Sultan Knish ^ | Sept 01, 2012 | Daniel Greenfield

Posted on 09/02/2012 5:05:48 AM PDT by expat1000

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1 posted on 09/02/2012 5:05:50 AM PDT by expat1000
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To: arasina; daisy mae for the usa; AdvisorB; wizardoz; free-in-nyc; Vendome; Louis Foxwell; ...


Sultan Knish/Daniel Greenfield Ping List (notification of new articles). FReepmail or drop me a comment to get on or off.
2 posted on 09/02/2012 5:07:31 AM PDT by expat1000
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To: expat1000
Such people are no longer exercising their power over government, instead they have become customers, buying a product that they have no say in how it gets made or what goes in there.

We are serfs and we have been taught to like this role. We find that our chains rest lightly upon us, and we don't have to think too much.

3 posted on 09/02/2012 5:11:56 AM PDT by ClearCase_guy (ua)
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Comment #4 Removed by Moderator

To: expat1000

Yep, oblunder played well with the facebroke generation, they’re all “friends”. Fortunately, that brand has taken on many liabilities, and the facebroke generation can flee a brand as well, and quickly. Like the eroding sand on obama’s Mount Charlotte statue, the brand has lost its shimmer.


5 posted on 09/02/2012 5:14:13 AM PDT by gotribe
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To: expat1000

I (vaguely) remember some articles about this back on 07..that he was all about a brand, an image, an icon. It was extremely successful- it worked. But as Clint reminded us last week- it was NOTHING but an EMPTY chair.


6 posted on 09/02/2012 5:16:47 AM PDT by SE Mom (Proud mom of an Iraq war combat vet)
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To: expat1000

What a great analysis.


7 posted on 09/02/2012 5:25:17 AM PDT by gusopol3
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To: expat1000

A star is born.
How long did it take for Britney Spears’ brand to crash and burn?


8 posted on 09/02/2012 5:25:41 AM PDT by campaignPete R-CT (and we are still campaigning for local conservatives in central CT.)
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To: gusopol3

Greenfield is one heck of a writer.


9 posted on 09/02/2012 5:26:48 AM PDT by Eric in the Ozarks (I didn't post this. Someone else did.)
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To: expat1000
This is the reason they are attacking Clint. They are protecting the brand.

Clint cut through their marketing, brought Obama down to a man not doing his job.

New Slogan: time to let him go.

New image ,logo: an empty chair with a teleprompter.

Then the clip went viral across many markets, and age groups creating a BUZZ

10 posted on 09/02/2012 5:42:48 AM PDT by opentalk
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To: expat1000

This kind of strategy works particularly well with his type of follower - the very weak minded.


11 posted on 09/02/2012 5:43:49 AM PDT by The Sons of Liberty ("Get that evil, foreign, muslim, usurping bastard out of MY White House!" FUBO GTFO!)
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To: expat1000

Good analysis.


12 posted on 09/02/2012 5:45:16 AM PDT by BipolarBob (Biden: "HOPE and CHAINS for all 57 states".)
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To: expat1000
They sell us our Presidents the same way
they sell us our clothes and ours cars...

They sell us everything from youth to religion
The same way they sell us our wars.

I want to know who the men in the shadows are
I want to hear somebody asking them "Why?"

They can be counted on to tell us who our enemies are
When they are never the ones who will fight and will die...

Jackson Browne - Lives in the Balance (1986)

Sometimes even a lefty can see the problem even if they misidentify it.

Corporations buy power because they have the money and politicians sell power because they have it.

REPEAL THE SIXTEENTH AMENDMENT!

While the Income Tax exists, we are but sharecroppers in our own nation.

13 posted on 09/02/2012 5:50:17 AM PDT by Aevery_Freeman (All Y'all White Peoples is racist!)
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To: expat1000
Rush talked about this when the truth about Tiger Woods came out. He was marketed as a family man. Many behind the scenes helped promote this while knowing the truth.

Compared it to Obama, media helping market a false image of the true Obama.

14 posted on 09/02/2012 5:52:23 AM PDT by opentalk
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To: expat1000

BTTT


15 posted on 09/02/2012 5:54:21 AM PDT by varon (The silent patriots stand guard!)
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To: expat1000

http://www.pbs.org/wgbh/americanexperience/features/general-article/jfk-early/

“We’re going to sell Jack like soap flakes, “ Joe Kennedy said, and sell him they did.


16 posted on 09/02/2012 5:57:13 AM PDT by abb ("What ISN'T in the news is often more important than what IS." Ed Biersmith, 1942 -)
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To: expat1000
Another absolute homerun by the Sultan !

Bravo ! !

17 posted on 09/02/2012 6:07:08 AM PDT by tomkat (:-)
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To: expat1000

I have long believed “marketing” is a technology undreamed of by the Founders.

It bears as much resemblance to “free speech” as today’s weapons do to muskets, and should enjoy First Amendment protections as much as ballistic missiles enjoy protection of the Second Amendment.


18 posted on 09/02/2012 6:17:26 AM PDT by papertyger ("And how we burned in the camps later, thinking: What would things have been like if..."))
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To: expat1000

When elections are more about winning the “mushy middle” than ground game and turnout, yes, branding is a Big Deal. But the 2010 off-year proved that strong ideology and effective GOTV tactics can exploit the fact that the majority of America is conservative. When “majority rules” conservatives win, and branding of candidates is irrelevant.


19 posted on 09/02/2012 6:32:04 AM PDT by PaleoBob
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To: expat1000

Obama uses a voice enhancer, to reverb and echo his voice. His real voice sounds like a screeching pubescent little boy.


20 posted on 09/02/2012 6:34:28 AM PDT by CodeToad (Be Prepared...They Are.)
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