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From the Politico...

She camped out in her bus, parked on the street in front of a nearby Ramada Hotel, until it was time to take the stage. Even after a local official’s introduction, Bachmann was nowhere to be found. It was not until a second staffer assured her that the lighting had been changed and a second introduction piped over the loudspeakers that she entered the former dance hall here. By the time she made her big entrance to bright lights and blaring music, the crowd seemed puzzled.

That sounds like Ed Rollins, who was Reagan’s campaign manager and now manages Bachmann’s campaign.

Reagan’s staff was very meticulous about getting the setting — lighting, foreground, backdrop — just right. (I can’t remember his name, but Reagan had a guy on his presidential staff who was brilliant at it.)

Rollins might be doing the same for Bachmann.