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To: FromTheSidelines
Your article states: "Shipments refer to sell-in. Numbers are rounded." Apple's figures are NOT "sell-in" but actual iPads sold to the public. Apple never reports "sell-in" numbers. All of the others do. Apple reports product "in-channel" as a separate line item... and that is approximately 1.5 to 2 million. Add that in and your figures for Apple climb quite a bit and lower the others quite a bit. Going with the lower estimate, as reported by Apple, that would put Apple's "sell-in" as 10.8 million.
59 posted on 07/23/2011 12:11:07 PM PDT by Swordmaker (This tag line is a Microsoft product "insult" free zone.)
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To: Swordmaker

Apple sold 9.3 million iPads last quarter. If that is 61% of the market, then the entire market was around 15.2 million tablets.

Let’s say that apple actually sold your suggested 10.8 million of that same market. The iPad then has 70% of the overall market. So rather than slide from 94% to 61%, it slid from 94% to 70%.

That sound about right?


62 posted on 07/23/2011 12:20:55 PM PDT by FromTheSidelines ("everything that deceives, also enchants" - Plato)
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