Beck is going home on the Mothership.
Posted on 04/09/2011 11:26:29 AM PDT by NOCO229
As a longtime News Corp.-watcher, Prince-Talal-watcher, Talal-News-Corp-watcher, I'm not saying, I'm just saying:
Wednesday, March 30, 2011: James Murdoch, youngest son of Rupert Murdoch, "cemented his position as his father's eventual heir to run the entertainment conglomerate when he was elevated this week to the No. 3 position in the company's executive ranks." To help things set better, he's moving from London to New York.
April 4, 2011: Bill O'Reilly says Pastor Terry Jones "has blood on his hands" after Jones burns a copy of the Koran in Florida and Muslims in Afghanistan murder people.
April 4, 2011: To discuss the mayhem and murder that was the Afghan Muslim response to the burning of a copy of the Koran in Florida, Sean Hannity scheduled Zuhdi Jasser, whose "private" sharia is so irrelevant to classical Islam that his commentary is endlessly confusing at best, and Ahmed Bedier, longtime spokesmodel for a constellation of organization related and linked to such jihad groups as Hamas and Hezbollah,
April 6, 2011: Fox News and Glenn Beck agree to "divorce."
What connects these disparate incidents? Beside a short time-frame, I don't know. I do know James Murdoch is known for his trash talk about Israel (sez the Palestinians "were kicked out of their f— homes and had nowhere to f— live"), his green enthusiasms (News Corp. is the first entertainment conglom to be "carbon neutral") and for being a former hip hop impressario (wow; not my dream date). The 38-year-old is also very, very close to 56-year-old Prince Talal, and was Talal's choice to succeed Murdoch (chalk one up for Talal).
Not one to let politics to get in the way of profits, I am sure, it is also the case that as a Talal-pal (not to mention everything else), James is likely to keep certain things out of the way of Fox politics. I would imagine that Hannity's recent maiden voyages into "sharia" talk (bet that's all over with) and Beck's ongoing explorations of sharia and Islam don't fit his bill. That stuff's been buttoned up for ten years now on Fox; no reason to spoil a good brand now with free inquiry into the ideology that drives our mortal enemies....
You're talking about mext week right as barrel of oil is over $105 now and gas is almost $4/gal already.
That’s what makes no sense he was getting stellar rating but no ad revenue? Those two things don’t go together. It’s an either or thing, not both.
Soros is no friuend of FOX or Murdoch, so that comment would not have any influence over Beck leaving Fox.
Time slot? Good ratings at 8 PM or 9 PM are a lot more profitable than good ratings at 5 PM.
Those boycotts worked. Big name advertisers didn't want to associate with his program, so Fox had to settle for some of the ones that have already been mentioned - PetMeds, Goldline et. al.
There's a reasonable, even likely chance that whomever replaces Beck will double (or more) the ad revenue, even though they may not reach the same level of ratings.
Of course, Beck has been getting almost the exact same number of viewers as Bret Baier and Shephard Smith's 7pm show. I think his replacement will probably do the same without the advertiser problems.
Not true, Oprah's rich syndication deals started 20 years ago. Judge Judy got her big deal just 2 years ago. It is richer than Oprah's. Give her time. Remember that Rush Limbaugh will likely be a billionaire within the next 5 years based upon his current contract. It takes time.
I doubt a Shepard Smith @ 5pm will get the ratings Beck got. Ad revenue will possibly be higher if this so called boycott is lifted. How long has this been going on, as I have never heard Beck mention this on his radio show.
You are right.
Don’t stop because people have their blinders on.
No one makes more in daytime television than Oprah. In fact, it's not even close.
"Oprah's rich syndication deals started 20 years ago"
And Judge Judy's started 15-years ago.
Oprah makes more because advertisers want to reach the Oprah demographic more than they want to reach the Judge Judy Demo. Why? Because Oprah viewers are more educated and have higher household incomes - much higher.
It comes down to Q-ratings and very specific Nielsen demo groups. Even with Oprah's diminished ratings the last two years, she's still king - king of the $$$$.
Of course, Beck has been getting almost the exact same number of viewers as Bret Baier and Shephard Smith’s 7pm show. I think his replacement will probably do the same without the advertiser problems.
Public bet. How much?
You’re wrong, of course.
Unless he is replaced by someone LIKE him or better. Say.... Levin.
I don't know if Shep is going to get that job. But, whomever gets it, doesn't need Beck's ratings. He/She just needs to improve on Beck's ad-revenue. That should be very, very easy.
"How long has this been going on...'
Since the fall of 2009, I think. Fox thought that it would eventually pass. It hasn't, and in fact it has gotten progressively worse. Then, when the ratings began to fall as well, it really became a no-brainer for Fox.
Whoever replaces Beck will easily attract advertisers better than Goldline and PetMeds. It's business 101.
Beck is going home on the Mothership.
I dont think so. beck made some statements that made me believe that he is being supported by FOX and that what he is planning will be even more wide spread with their help.
Check “the blaze” for further information .. he is slamming Chris matthews in a piece where he talks about it
I never connected those dots. Thank you for the enlightenment. Gives me something to look into to find more dots.
Appreciate it.
:)
Technically, Viacom has a parent company as well: Sumner Redstone’s ‘National Amusements’.
That's not public information, as far as I know. You can track ratings, and Becks are way down, and of course the number of viewers is what advertisers are paying for.
Thanks for the information and your time.
Who could possibly get better ratings in that slot than Beck. John Gibson couldn’t do it and Laura Ingraham completely bombed in that slot.
From FNC's business perspective, it's not about getting better ratings than Beck, it's entirely about generating more ad-revenue than Beck. Given Beck's ad-revenue, that will be very, very easy.
"John Gibson couldn’t do it and Laura Ingraham completely bombed in that slot."
I don't know about Ingraham, after all she wasn't on very long, but Gibson handily beat his competition in that time-slot, every day. Ultimately, that's all FNC cares about. But, it does them no good to whoop their competition while at the same time only be able to secure advertisers such as Pet-Meds and Goldline. They need to be able to appeal to the name brand companies that are willing to let go of the big ad dollar.
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