What about the Moon? Oh, I know; this is different. But the most important thing is that those kids and others may have developed the burning desire to know MORE about the universe...and may their fascination NEVER end!
I encourage all parents whose children show interest in astronomy to take them to a star party (many if not most are kid-friendly) and/or to the local planetarium.
Now for a "been there" opinion:
PLEASE oh PLEASE don't buy the kid one of those Wal-Mart telescopes. I wish those didn't exist; better that children not be discouraged by awful optics and flimsy mounts. It's not that much more to get a decent starter 'scope that will give years of viewing enjoyment.
I know 'cause my parents bought me a "dime store" reflector telescope when I was 6. The thing was impossible to work with for a child; collimating it (even had I had the tools) would have been beyond me. The unit would NOT focus no matter what I tried. (Didn't know about setting screws on the mirror back then). I asked for them to exchange it for a good small refractor; they did so. MUCH better for a kid, especially one so uncoordinated as I.
Enjoy the night sky no matter what's showing!
As with binoculars, look through the actual one you are buying before you buy it. I got a 3" refractor like that, and aside from the non-astronomical mount, the optics are pretty good.