https://www.the-sun.com/sport/16184834/world-cup-stadium-dallas-cowboys-unrecognizable-renovations/
Turns out Jerry does have exclusivity. So he is the land lease holder while the city owns the station deed, Jerry is sole operations holder so all ticket revenue cut, vendors ,parking , bars it’s all his wheel house until 2050 as of the last lease renewals. So yeah he expects a pay back on the $350 million he put in the upgrades to aptly named Jerry World.
Got to love the get a city to build you a 1.3 billion dollar facility using bonds and then lease it for the next 50 years while running in the black. Again he turned a $140 million investment into a multiple billion dollar franchise purr business genius.
He is also like most of his players, a jerk and adulterer. Good for him.