[yesthatjallen]

"Didn’t even mention the company, or much detail about it."

They're creating buzz. Bet lots of people are now doing a search for this new procedure.

[nickcarraway]

So, anything that might make someone, somewhere money should be hidden from the public by the media at all costs.

I think the New York Post is consistent at a certain level of quality, but they are sensationalistic. But I think this article is "fair" by their standards, and people might be interested in these health measures. I've seen advertorials, and I don't think this is it.