Not just woke, but stupid and woke.
Must have gone to the same school as Bud Light's vice president of marketing
I’ve been a CEO and on the board of directors in multiple public companies.
If I did something that caused my stock to drop 17% TWICE in six months, I would have been out on my ass so fast I’d have lost my shoes.
The fact that she is still there tells me this is intentional destruction of the company, for reasons unknown.
Lots of things can be involved, for example, once I was aware of a chain store that was driven into the ground because its model had, since the 1960s, required the stores purchase the land/building where they operated.
As a result, it was sitting on corner lots throughout many cities that were far more valuable than the chain itself.
It was pushed to near bankruptcy so it would divest the stores (and the lots could be snapped up by an insider).
I would not be surprised if the same thing is happening here.