She raised a lot of money. One major mistake she made was insisting the final step of multiple tests from a drop of blood, or nothing. Some of the very smart people working for her said they could make make tests with less blood. She would accept no iterations, only the final step.
“She raised a lot of money.”
She also put a lot of people in jeopardy. Her crap went live in a bunch of Walgreens where cancer patients were depending on the results of these tests to determine their course of treatment. A lot of normally smart people were taken in by her charms, or were just too scared of the PC implications of calling out the “Female Steve Jobs”.