The first message of all collectivist polities is: free stuff. Young folks are still hurting from being kicked out of the nest, so free stuff is wanted.
What they are never told is TANSTAAFL. Someone must fund it. Actual producers must subsidize parasites — probably their parents.
the free stuff is the carrot phase of socialism
the carrots are to get the donkey into the bridle
once in the bridle
the stick phase is revealed
you still get carrots but just enough to keep you alive