I liked the original name of BFR... Big Falcon Rocket. Falcon was optional a four letter word was the slang at Spacex and rumored to be what Elon himself wanted to call it. He does smoke a lot so that checks out.
The names have changed over the years as the approach has changed, I think to keep the various design proposals and prototypes distinctive. But I too miss the BFR.
The four current Tesla lines of sedans are Models S, 3, X, Y, which more or less spells Sexy.
Model E was still under TM by Ford, if memory serves. I’ve seen a photo of one, a young guy had it, said it was his dad’s pride and joy. :^)