[Bon of Babble]

I remember one of their young marketing female guru saying she wanted to “de-Frat” the brand.

I wouldn’t be surprised if she still has her job, she seemed to have a handle on Bud Light’s base: Working class Americans, right?

You sure ‘learned’ them, didn’t you.

[Night Hides Not]

I wouldn’t be surprised if she still has her job, she seemed to have a handle on Bud Light’s base:

My university was too small to have frats or sororities. We had our weekend keggers, of course. The usual brew was Lucky Beer, the local beer that was inexpensive. The fridge in my dorm room always had a six pack of beer in it, too.

Six months after graduation, I'm stationed in Germany. I could get a couple of litres of Konigsbacher or Bitburger for the price of a six ounce Coke...without ice. I was living in Traben-Trarbach, on the Mosel River, home of the finest Riesling I have ever tasted.