Hexclad cookware. We have some, works great!
Perhaps even firearms.
They’ve carried it at Costco for a long time. Now Gordon Ramsey is pushing it on his cooking shows, he’s their spokesman. Looks OK, but I haven’t bought in. And obviously that’s very different from the coating discussed in the OP.
#5 I bought the 12” pan. Nice but I can still taste the non stick coating. I bought a inexpensive $40 Cuisinart stainless pan to use instead.