Of course once they have to add all climate and safety parts to it for US importation and pay the tariffs, that $13K truck goes up to $25K+.
Looks a great truck! Too sensible for US buyers. It comes flat, that you must add a bed too. Or say you want a mobile snacks and coffee truck aka roach coach. You add all that onto the flat bed that it comes with standard.
For not so wealthy nations, I see many aftermarket suppliers springing up, offering what you need for business. That will slot in precisely into this barebones pickup.
In nations with civil wars and for Jihadists in general. Easy mounting of .50 machine guns.