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To: Libloather
I suspect the Budweiser brand built its loyal customers over generations, as sons drank Bud because it was Dad's brand of beer. Nobody seriously believes people drink the Budweiser brand because it has the best flavor.

Budweiser built its brand with a long history of marketing a cold beer after a hard day's work, Clydesdale work horses, and patriotism.

In a bone-headed instant, Budweiser turned its brand into sawdust. Marketing textbooks should be re-printing new editions to include this debacle posthaste.

21 posted on 06/03/2023 3:38:05 PM PDT by NautiNurse (Don't be obtuse)
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To: NautiNurse

Years ago I tried Yuengeling and that was it for Bud. Never drank Bud light. Couldn’t figure out why anyone did.


54 posted on 06/03/2023 4:44:40 PM PDT by TalBlack (We have a Christian duty and a patriotic duty. God help us.)
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