The wife and I were at the supermarket last night. I made it a point to swing by the beer aisle. No real visible difference on the shelves.
We were checking out. In front of us was what I could only describe as an old queen. A short, butchy haircut, but with green highlights, the keytag hanging out of his pocket was a rainbow. He was wearing a tie-dyed wife beater and way too short shorts. He pulled a twelve(?) pack of Bud Light out of the cart to be scanned. The employee, who looked a little light in the loafers himself, shook his head and chuckled. Mr. Green Hair said “Yeah, I don’t like the crap, but we have to do our part.”
THAT’S why it is only down 30%.
Gays are about 2% of the population... what they buy or not on a national scale is insignificant.