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Bud Light's VP says she wanted to update the 'fratty' and 'out of touch' branding with 'inclusivity' days before Dylan Mulvaney's controversial partnership with beer was unveiled
Daily Mail UK ^
| April 10, 2023
| Ross Ibbetson
Posted on 04/10/2023 7:42:26 AM PDT by Morgana
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"Fratty"? "out of touch"?
FReepers had I been in her shoes I would have got the Clydedales out of their stables and gone old school. The young kids would have thought it was something new.
1
posted on
04/10/2023 7:42:26 AM PDT
by
Morgana
To: Morgana
That picture on the beer can is that really on the cans ? LOL
To: Morgana
3
posted on
04/10/2023 7:43:54 AM PDT
by
rktman
(Destroy America from within? Check! WTH? Enlisted USN 1967 to end up with this? π)
To: Morgana
Nobody wants to think about puke inducing ads when consuming a beverage.
How stupid could Bud be to think otherwise?
4
posted on
04/10/2023 7:44:38 AM PDT
by
BenLurkin
(The above is not a statement of fact. It is either opinion, or satire, or both.)
To: Morgana
“Fratty” and “out of touch” — sounds like she aced the Professors Obama & Clinton Marketing 101 class that taught “deplorables” and “clingers.”
5
posted on
04/10/2023 7:45:13 AM PDT
by
ProtectOurFreedom
(I donβt like to think before I say something...I want to be just as surprised as everyone els)
To: Morgana
I love the beautiful, dignified Clydesdales. And they used to have the cutest commercials featuring them. Budweiser sure shot themselves in the foot with this tran garbage.
6
posted on
04/10/2023 7:46:01 AM PDT
by
EinNYC
I don’t understand how a twerpy guy’s cartoonish caricature of women should appeal to women ... and for that matter, anyone else.
7
posted on
04/10/2023 7:48:00 AM PDT
by
farmguy
To: Morgana
Bud Light's vice president said she I see the problem.
8
posted on
04/10/2023 7:48:03 AM PDT
by
NorthMountain
(... the right of the peopIe to keep and bear arms shall not be infringed)
To: Morgana
Waiting for the other (Nike) to drop. The trans Mulvaney dancing around in a Nike sports bra ad is too bizarre.
9
posted on
04/10/2023 7:50:22 AM PDT
by
blackdog
((Z28.310) )
To: Morgana
There is a corporate board. She is just one of the members.
What happened to the rest of the boardroom types that agreed to do this?
10
posted on
04/10/2023 7:50:45 AM PDT
by
Texas resident
(Who is running our country?)
To: NorthMountain
Thinks highly of herself, she does...
11
posted on
04/10/2023 7:51:13 AM PDT
by
BenLurkin
(The above is not a statement of fact. It is either opinion, or satire, or both.)
To: Morgana
I love beer, but there’s no way I’d buy a Budweiser product ever again. Stand up to this insanity wherever you are. NUTS!
12
posted on
04/10/2023 7:51:48 AM PDT
by
HighSierra5
(The only way you know a commie is lying is when they open their pieholes.)
To: butlerweave
Yep, it's on the can. A creepy image to be sure. Not sure if you can find it in stores, probably just a promo batch. I doubt that any more of these cans will be produced but it might be worthy of a collector's item.
13
posted on
04/10/2023 7:52:17 AM PDT
by
SamAdams76
(5,016,040 Truth | 87,429,920 Twitter)
To: Morgana
She wants to attract more women drinkers to the product.
So , this woman thinks that you can attract more women to your product, by using a man pretending to be a woman, in your marketing campaign.
I’m sure I missing something . I admit I am not in marketing or advertising , but seems like this marketing campaign didn’t really work the way they hoped.
To: EinNYC
Yup. They may as well use mangy mules to pull their beer wagon.
15
posted on
04/10/2023 7:53:10 AM PDT
by
HighSierra5
(The only way you know a commie is lying is when they open their pieholes.)
To: BenLurkin
This thing makes me nauseous.
16
posted on
04/10/2023 7:53:55 AM PDT
by
HighSierra5
(The only way you know a commie is lying is when they open their pieholes.)
To: Morgana
Yes Budweiser just found out what woke causes low profits fag queens not happy.
17
posted on
04/10/2023 7:54:47 AM PDT
by
Vaduz
(....)
To: blackdog
The movie Idiocracy was supposed to be a comedy satire about life in the future.
We are now witnessing the movie Idiocracy coming true, where art imitates life.
18
posted on
04/10/2023 7:54:55 AM PDT
by
srmanuel
To: NorthMountain
I am a SHE/HER and if I was CEO of that company you know what? I would have put a Clydesdale on the can of Bud light!
19
posted on
04/10/2023 7:57:16 AM PDT
by
Morgana
( Always a bit of truth in dark humor. )
To: srmanuel
When everything goes to s***. just pin it on some female VP....
20
posted on
04/10/2023 7:58:23 AM PDT
by
gundog
(It was a bright cold day in April, and the clocks were striking thirteen. )
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