[stig]

I am going to xerox this and send it to family and friend.

[SgtHooper]

That’s how a mark reaches “genericide” in the trademark world. The owner of the mark is tasked with preventing this from happening to their own marks—a huge undertaking.

[TokarevM57]

.....LOL...you beat me to the punch....!!..yes, indeed...not every photocopier is a “Xerox” machine; not all hook-and-loop fasteners are “Velcro”...not all polystyrene foam cups are “Styrofoam”...not all 1911A1 pistols are “Colt .45s” and on and on....as I remember it, aspirin was once a brand name, but its owners did not protect it so it is now a generic term....