FPL also advertises about their solar farms, just another crock of communist junk.
And Duke Energy, who serves my area, is constantly sending mass mailings about averaging your monthly electric bill with the overpayment going towards those who can’t afford to pay their electric bill.
Yeah, no thanks.
FPL, and other utilities, have had some form of load control available for customers to exchange for a discount for several years. Less sophisticated in the old days, usually, the controllers go after the big users like water heaters and AC units (and pool pumps, but they’re not as big a user as the latter 2).
While you can deal easily with the water heater being shut off during peaks, provided it is large enough to have plenty of storage, I’d be a little leery of having my AC shut off for even half an hour at the peak heat of a 95+ degree day. At those outside temperatures, the house warms up fast.
As for the Duke plan, I don’t want to be paying someone else’s electric bill. If they use it, they should pay for it. Not my responsibility to carry the deadwood. Granted, 1/10 of people that need assistance actually need it due to legit issues, but the other 90% are just scammers IMHO.