People are cutting the cord, watching less network TV. There's no reason to see glued to a three hour long live event. I think mostly people are watching the clips on Twitter and YouTube and bypassing the boring stuff.
Another problem with "woke comedy" is that it's just not funny, original, or entertaining anymore. "Oh great, here comes another 'comedian' red-faced and spewing with anger, calling the president a pussy-grabber. Yawn..."
They are “beginnings” with half of their potential audience. The they offer up a non-entertaining product and they lose the rest.
If you have kids or not...Heartland is a great series
ABOUT HEARTLAND
A family drama series set in the rolling foothills of the Rockies, “Heartland” follows life on the Heartland ranch as Amy Fleming (Amber Marshall), her older sister Lou (Michelle Morgan) and Grandfather Jack (Shaun Johnston) deal with the challenges of running the ranch that has been in their family for generations. Heartland is not like any other ranch — it is a horse ranch with a special mission of treating troubled or neglected horses and finding them new homes, and Amy has inherited her late mother’s uncanny ability to work with, understand and help heal those horses
I decided, some years ago, that there is no such thing as "comedy" anymore. Everybody gets offended by something the comic says, which, is kind of the point of comedy; but, it just makes it kind of boring. I haven't laughed, I mean a really good laugh, watching comedy for years.