That's the down side of them. They look and feel like a cheap pillow. My previous pillows were Pacific Coast. They were similarly priced at around $60/King. The PC pillows are very well made, like you would expect from a $60 pillow. Made in USA with better materials, better stitching, piping, etc. The MP looks like a lumpy piece of crap that costs $10 at Walmart. But the MP is the one I sleep on, as it is more comfortable and doesn't flatten out so quickly. BB&B was great, as I tried the medium for a week, then returned it for a firm.
How “firm” is the firm one? I’ve seen the one at BB&B and I think it is too soft for me.