Goodwill might like the Krafts, but the is no love loss between many of the players and coaches with Goodell.
In New England, Roger Goddell is more despised than Kim Jun Un.
It's ridiculous. Kraft knew that Goodell HAD to proceed with Defategate, or lose his job, after already being known as a Kraft toady. After, Goodell covered up the videotape cheating and other things, when Deflategate came out, the other owners were furious. If Goodell hadn't pursued it vigorously, he would have lost his job. For Kraft, the penalty was worth it to keep his asset in charge of the league.
The knew NFL pass catch rules have been used as a tool to benefit the Patriots.
Remember, in 2007, Goodell called of the investigation of the Patriots and destroyed all the evidence.