Yea well wait until they figure out they’re shrinking their demographics by alienating white folk. In sports it is not hard to appeal to both black and white viewers. Like avoiding any political posturing is a good start.
If 50-percent of their white male (30 to 50 age group) viewrs quit ESPN, go and ask them how the advertising slant works at that point. They can probably say adios to one-third of the profit for the next twelve months. You might actually start to see baby diapers advertised in prime time at that point..