I see it as neither good nor bad. Its a wash, but in my mind, if you can afford to be in the Apple ecosystem, you can afford a decent set of wireless headphones.
Exactly - let the proles scream. If you have to ask the price, you shouldn't have an iphone anyway. So compared to that, what's an entirely new earphone/headphone infrastructure? Just hand over your credit card, and move on.
Peasant noise, nothing more.