People are getting so fed up with the blatant left-wing establishment propaganda of every single "mainstream" news network (whether broadcast or cable), that they're just tuning out in droves.
Even though a lot of people force themselves to watch the crap just to receive broadcast info, a huge swath of the public just despises these lying, slanted, socialist, propaganda-spewing, Hillary-propping haters.
Vote Trump!
I cut the cabs this month and only pay for broadband internet. Every time Cox calls me with a channel bundle offering I tell them I have better things to do with my money than subsidize MSM leftist propaganda. I must not be alone in this.