The entire market got smacked today. INTC already reported their earnings a week or so ago which the market wasn't exactly thrilled about, but the market is not thrilled about much these days except for piling back into oil and gold like lemmings. The market fell (today) because the BOJ said they would NOT supply further stimulus which strengthened the yen, the world's carry currency, thus weakening the USD, strengthening gold and oil. That's today, stay tuned for tomorrow's story. INTC dropped over 2.5% today. Did they reconfigure their corporate restrooms for LGBQTFLERPs?? TGT fell $1.10 from its open on a crappy market day. 1.3%, half of INTC's drop. What's up with that?
Consumer spending came out as basically flat. That has an impact on sentiment towards retailers. I happen to be short TGT because $84 is darn near the tippy top of where TGT has been for several years. It's strictly a chart play for me. Would a boycott have some effect? Sure, 30-40 cents.
This is imagining that something is having an outsize effect when at minimum, other far more significant forces are at work. It's objectively delusional.