As a woman, I do not disagree with this finding. But because of this, women are far more likely to get where we want to go in much speedier, less gasoline intensive, fashion, because we can admit right away that we are lost and are not afraid to ask for directions.
And yet take a woman shopping and its a dozen stops and an afternoon affair to buy one thing.
For a man it's go to the store where item is at.
Get item.
Pay for item.
Leave.