That sounds like a parody of Pig Latin, the use of which was popular back then in TV, and popular music. I never understood it, and always thought people were making up the sounds as they went along. Sort of like “The Name Game”, Shirley, Shirley, Bo-Berry, Banana Fanana-Mo Berry, Fee- Fi-Mo Mary, Shirley!”
Chuck Chuck Bo Buck Bonana Fana Fo...
Any word, say, Pig. The first letter sound, P, is moved to the rear of the word, and the syllable 'ay' is added.
Thus, Ig-Pay Atin-Lay. It's not High Tech. It takes a little thought, but it was right up there with elephant jokes in midwestern suburbia, for wit, and it kept something like "I Tarted-Say Y-May, Eriod-Pay" from the Peanut Gallery in the back seat...
You never ate Froot Loops? They used it in their ads, and had instructions on the back of some of the boxes. https://www.youtube.com/watch?v=GSp3eHDYAx8
Now i see why you don’t etgay iglatinpay...