Going from reviewing jazz/rock albums to reviews of video games to appeal to gen-X/Y/Z was just guaranteed to chase away traditional readers.
That Hefner is a sleazy liberal that has hosted many democrat fundraising parties should have killed the rag outright.
***because of the hard left turn it mad decades back.***
Probably around 1968 when Bobby Kennedy was murdered. I still remember the article illustrated with the rattlesnake coiled around the Statue Of Liberty in which the magazine tried to lump all conservative groups with the KKK and “paramilitary” groups.
Never wasted money on PB since.