Yes, 1% of potential customers bought a Watch, with a 3-5 digit price tag, sight unseen, within a few hours of pre-order availability. In doing so, those orders dwarfed (by 2-4x) the total number of “smartwatches” sold in the entire previous year. And if we consider that not every iPhone owner will buy a Watch to go with it, say 20% will buy, that means 1 in 20 likely customers _already_ bought theirs, and the darned thing hasn’t even shipped yet.
I asked earlier, what is the projected percent of iPhone users to buy the watch and what is the time period?
What was its development cost?